Classical Music in 2013 Super Bowl Ads

1. Doritos: "Fashionista Daddy"

Doritos hosted a competition for amateur filmmakers called "Crash the Super Bowl." The spot "Fashionista Daddy," created by Mark Freiburger, features Schubert's Scherzo in B-flat Major D. 593:


2. Coca-Cola: "Coke Chase"

Coca-Cola starts its "Coke Chase" spot with Rimsky-Korsakov's Scheherazade before a segue to the Danse Bacchanale from Saint-Saens's Samson et Dalila. The two "Orientalist" pieces have long been used to evoke fantasy narratives -- often controversially -- of Arabian lands and the Middle East in general.

(Classical music also made an appearance in the Superdome: a discerning listener may have noticed the strains of Orff's Carmina Burana piped over the public address system in the game's final seconds.)

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